This project centered on building a responsive website for a nonprofit to provide meals and nutrition assistance to individuals living into the Chicagoland area (Chicago, Illinois, USA).
The product:
EveryMeal is a Chicago-based organization focused fighting hunger and nutritional deficiencies. The organization needs a tool that helps people learn where they can get daily meals provided by local food trucks for free. EveryMeal’s primary target users include adults and families who are concerned with getting meals that fight hunger and provide nutrition.
Role: UX designer leading the app and responsive website design from conception to delivery
Timeline: May 2022 to June 2022
Responsibilities: Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, iterating on designs, determining information architecture, and responsive design.
The problem:
65% of individuals are food insecure in the Chicago area. This is an unnecessary problem that can be fixed by local food trucks providing supplemental meals to adults and families that are need of food. Research has revealed that meals are available and there is need but there is a gap between food truck providers and adults and families that need meals.
The goal:
Design an app that will improve the ease of finding a nutritious and filling meal in the Chicago area that is at no cost for adults and families in danger of hunger.
I used EveryMeal’s data on food insecurity in the Chicago area and the number of food trucks willing to participate in the meal initiative. Interview questions were developed, and user interviews were conducted.
Many participants did not now that food insecurity was so severe, nor did they know about the number of food trucks that were interested in alleviating the crisis.
The feedback received through research was apparent that individuals would benefit from an app that connects them with food trucks that can provide supplemental nutritious meals. They stated that the app needs to be easy to use and utilize the mobility of food trucks.
It was very clear that users would be open and willing to work towards eliminating food waste if they had access to an easy-to-use tool to help guide them.
User Personas and Journey Map
Affinity Mapping
Usability Study
Parameters
Study type: Unmoderated usability study
Location: Southwestern United States, remote
Participants: 10 participants
Length: 30-60 minutes
Main Finding #1
Navigation - People want easier navigational flow
Main Finding #2
Identification of Food Truck - People had difficulty identifying which food truck was in the area
Main Finding #3
Diet Restictions -
People preferred clear indications of what meals have ingredients that affect allergies and diet restrictions
Competitive Audit
Impact
Users shared that the app provided convenience and order to finding options that are available in their local area.
One quote was “I like that it is based on location and where I am so that I find options”.
What I learned
I learned that the problem I was trying to solve was a multi-faceted. I diligently went through each step of the design process and aligning with specific user needs helped me come up with solutions that were both feasible and useful for the user.
Next Steps
Conduct research on how successful the app is in closing the gap between adults and families finding supplemental meals and food truck vendor providing this service.
Add more educational resources for users to learn about meal planning and budgeting.
Provide incentives for participating reviewers. Provide changeable menus for users also.